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Want a bigger chance for success?
Create customer experiences based on science
Stop relying on gut feeling
Unlock the secret behind the success of compagnies like Google, Uber, Spotify and many others
These 2 steps will generate a bigger chance for success
1. Know what to do
What is the most effective way to sell your idea, product or service?
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By starting to talk and present your idea?
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Or genuinely listening to the struggles of your audience and then
solve the problems with your solution?
In order to know what to do, dive into the problems and needs of your target audience.
You will discover pure gold because the insights you get will guide all your future decisions.
You will know the answers to questions like:
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Is building that feature a good budget choice?
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What to write in our communication so it resonates with the audience?
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How to build the flow so it is most motivating for visitors to proceed?
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...
2. Know how to do it
OK, now we know what our audience needs.
But how to present our solution?
As we design journeys and communications based on behavior psychology, we have a library of techniques to solve problems like:
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choice stress
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people getting angry because of a bad news communication
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people don’t trust you or your solution
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...
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Always resulting in informed designs, so
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you know why decisions were made
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presentation towards C-level or other stakeholders is easier to do
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you have a bigger chance for succes
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Every element in the new design has a - science based - reason to be there:
Guided by insights in human psychology, your job will become easier and more fun
No endless discussions any more, teams and managers are aligned
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A bigger chance for success, as you design for real human behavior
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Immediately applicable in your team, as the process is aligned with agile, design thinking, service design
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Spending your budget on what really matters as you are able to select what is resonating with your target audience
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No endless A/B testing on things that don’t matter
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Innovation that leads to concrete results, you don’t just follow a hype, but start with strategical insights that in the end lead to concrete (re)designs of websites, emails, internal tools,...
This results in:
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more conversions
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less inbound calls
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better retention
We help our clients to apply this to their challenges
Why work with us?
More than 10 years of experience in using behavior psychology
We are no consultants. We highlight problems and immediately solve them. We support you all the way
You will learn whatever we know, because we love to share our knowledge. No secrets!
But you don't need to believe us
MM news believes in us
When we launched HumanEyes, MM News asked for the scoop ;) We love to feel they support us.
Yes, we almost won Innovative agency of the year
That same year we were finalist for the Innovative Agency of the Year, next to agencies like
The webshop of Club Brugge was internationally honored
The new Club Brugge webshop earned the distinction of The Webby Awards Honoree in the Websites and Mobile Sites - Sports category, amongst the likes of ESPN, FC Barcelona and FC Internazionale Milano.
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