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Which titles grab attention
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How to make your emails stand out in crowded mailboxes
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How to make you curious for more
This is what last year's participants thought
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"I want the knowledge to be shared beyond just me. I think your cheat sheet is fantastic. I've stuck it on my desk, made copies, and I'm going to share it with my team. It's incredibly interesting, and it just works. "
Shirley Boterdael
Marketing Manager @ACO
⭐⭐⭐⭐⭐
"Very enjoyable and delivered with passion! That's what immediately resonates with us. And it's great that after each bit of theory, we could immediately apply it to our cases."
Noémi Govaerts
Marketing Specialist @AmeXio
After this summer training you will:
Writes or views copy of texts in any form (emails, ads, websites...)
Wants more conversion
And wants to immediately apply the insights
Learning, good food and networking in a holiday atmosphere 😎
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The training is for a small group, this way we keep it nice and cozy.
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We're providing a delicious lunch, so leave your sandwiches at home.
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We also take the time to network and enjoy the sun.

Provided by our HumanEyes experts

Kaat Declerck - co-founder HumanEyes
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Over 8 years of experience applying psychology to websites, apps, and communications, making her arguably the most experienced behavioral designer in Belgium .
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Worked on a variety of projects for major companies like IKEA, Proximus, and bpost, as well as other top brands like Club Brugge and Loop earplugs.
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She still works daily as a researcher, designer, and copywriter. As a result, her knowledge isn't purely theoretical; she can always speak from practice and easily draw on numerous practical case studies. So ask her all your questions!
Kaat Declerck - co-founder HumanEyes


Kaat Declerck - co-founder HumanEyes
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What does the day look like?
9:00 - 9:30
Welcome with a nice coffee ☕
9:30 - 10:00
Introduction: How does the human brain work and how do you motivate people to take action?
10:00 - 11:00
Part 1: How to Get People to Click + Practice & Feedback
11:00 - 11:15
Coffee break ☕
11:15 - 12:15
Part 2: How to Get People to Read + Practice & Feedback
12:15 - 13:15
Delicious lunch, nice chats and enjoy the sun ☀️
13:15 - 14:45
Part 3: What makes your copy persuasive + practice & feedback
14:45 - 15:00
Coffee break with afternoon snack 🍪
15:00 - 16:00
Part 4: How to Get People to Click + Practice & Feedback
16:00 - 16:30
Conclusion, feedback and closing of the day
16:30 - 18:00
Enjoy a lovely chat over a drink and a snack in the sun ☀️
Converting copy
For everyone who wants to make an impact
❗Are you coming with two or more people? Send an email to renze@humaneyes.be for your group discount . ❗
Meetbare conversiestijgingen als resultaat
+92%
verkoop
+10%
Fiberinstallaties

x 2
conversie

+7%
testritten

Who is this summer training for?
For everyone who:
Writes or views copy of texts in any form (emails, ads, websites...)
Wants more conversion
And wants to immediately apply the insights
And anyone who would like to learn about behavioral psychology in general!
Don't worry, this isn't necessary:
You don't have to be a copywriter
You don't need years of experience, anyone can get started right away
You don't need any prior knowledge of psychology (as long as you're open to it 😉)













